Boost Membership and Morale during Membership Growth Month With Membership Growth Month coming up in April, now is the perfect time to focus on inviting prospective Lions and planning for their welcome. Induction ceremonies can play a big part in solidifying new Lions’ feelings of commitment and inclusion. And if you think of inductions as multi-tasking opportunities to build awareness and love for Lionism, they can do even more. Three Ways to a Bigger, Better Induction Event 1. Run a Strong Membership Campaign Incorporate creativity into inspiring Lions to invite new members. Initiate a districtwide challenge with prizes for the winners. Hold a friendship night or open house. Or invite friends to help with a service project, enabling them to experience what being a Lion is all about. 2. Include a Public Relations Plan Welcoming new members provides a chance to promote Lions’ service in your community. Make the event newsworthy. Having a local official or celebrity participate, sharing a story about someone who the Lions helped or coinciding the induction with a unique service project will draw the media’s attention. 3. Hold a Meaningful Ceremony Induction ceremonies should be unique and relevant to your members’ cultures and traditions. Customize the event by combining a special ceremony with an educational orientation, a dinner with entertainment or a public event. Ask 1, Keep 1 In addition to President Preston’s new initiative, “Keep 1” (January LION, page 4), he continues to encourage Lions to “Ask 1.” “Just imagine if each and every Lions member—all 1.35 million—asked just one person to join their club. It’s that simple,” says Preston. Submit photos, download logos and purchase Ask 1 pins at lionsclubs.org. Also, watch for Preston’s announcement of the Centennial Membership Challenge in the April LION. –Jennifer Gilbert Gebhardt Asked on Facebook: What makes an induction ceremony special? “Make it all about the new members and how proud we are that they CHOSE to be a Lion.” –Tina Canon, Wilsonburg Lions Club, West Virginia “It is not the formal induction— it's the laughter, the friendships, the welcoming nature of our club.” –Sharron Nickerson, Orchard Mesa Lions Club, California “Some inductions have begun in darkness and all were welcomed to come into the light … pretty moving!” –Dawn Rice-Norton, Medway Lions Club, Massachusetts Don’t Forget Current Members Existing Lions can reaffirm their commitment as part of induction festivities. Include a ceremony for members to renew their dedication or receive recognition. Another option: present Lions who sponsor new members in April with pins for Membership Growth Month. Just a Click Away: LCI Resources Looking for more guidance on planning an induction event that stands out? Find it in LCI’s “New Member Induction Ceremonies” guide. Search for it at lionsclubs.org.
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